Pricing · transparent · public

Three tiers. One promise.

The trace is the same in every tier — only the agent breadth, team scale, and customization differ. No hidden fees. No usage-based surprises. Cancel anytime.

— save 2 months
Tier 1 · Solo
Founder operator
For $20K–$150K GMV operators running their own account.
$100/mo · full agent bundleSingle agent · $25/mo · pick Ads / Inventory / Pricing / Listing
  • All 7 agents available · L0–L2 only
  • Full Decision Card trace · data + reasoning + risk + formula
  • Weekly ops pack (12h cadence)
  • Single seat · no team management
  • Pulse / Watchlist / Queue / Reports / Ask
  • Email support · 48h response
  • 7-day free trial · no card required
Tier 2 · TeamRecommended
Ops-coordinated
For $300K–$800K GMV teams of 10–20.
$400/mo · full agent bundleSingle agent · $40/mo · per agent
  • All 7 agents · L0–L4 (R-cap × L-level)
  • Cross-domain chain attribution
  • 5 team seats included · $80/mo per extra seat
  • Simplified RBAC · admin · operator · viewer
  • All cadence reports · 12h / 24h / 72h / 108h
  • Ask Workspace · cross-scope queries
  • Priority support · 12h response · founder reachable
  • 14-day free trial · full bundle access
Tier 3 · Enterprise
Multi-team brand
For $2M–$10M GMV brands · 50–100 person ops.
$5K–$30K/mo · quote-based+ $20K–$100K one-time · half-custom Rules Engine
  • Everything in Team · plus
  • Multi-workspace · org-level cross-workspace view
  • Custom Rules Engine threshold templates
  • Unlimited seats
  • Dedicated onboarding · 4 weeks
  • Half-custom · brand-specific Decision Card fields
  • Priority compliance review · own audit log channel
  • Closed beta · 6–10 design partner slots Q3 2026
01 · Full comparison

Every capability, across every tier.

No fine print, no asterisks. What is checked is what ships in the closed beta.

Capability Solo$25 / $100 mo Team$40 / $400 mo Enterprise$5K–$30K mo
— Core decision system
Decision Card · white-box traceData · reasoning · risk · formula · confidence
Replay any decisionTrace re-runs deterministically
Derive policy from traceCodify operator judgment into rules
Risk classification R0–R5Every action surfaced
R5 never auto-executesBrand-level safeguard · by design
— Agents
ADS-PACERBudget / bid pacing1 of 7All 7All 7
INV-REPLENISHERStranded · reorder · LTSF1 of 7All 7All 7
LIST-POLICYTitle / bullet / sizing / SEO1 of 7All 7All 7
PRX-PRICERMarkdown · phase-out · competitive1 of 7All 7All 7
REV-CONTENTReview reply · backlog · sentimentAll 7All 7
ANO-WATCHERAnomaly · liquidation · phase-outAll 7All 7
COMP-AUDITCompliance · audit trail · BSAAll 7All 7
Cross-domain chain attributionRoot cause across agents
— Automation control
Automation capL = your max approved levelL0–L2L0–L4L0–L4 · custom
Per-agent risk-capR-cap × L-level matrix
Rules Engine threshold templatesUser-defined approval gatesDefaults only+ clone & edit+ custom rules
— Reports + cadence
Weekly ops pack12h cadence summary
Daily 24h brief
72h trend report
108h root cause review
Ask Workspace · cross-scope query
— Team + workspace
Seats includedExtra seat · $80/mo15Unlimited
RolesRBAC simplifiedSoloadmin · op · view+ org admin
Multi-workspaceCross-account view at org level
— Compliance + security
BSA Application ID middlewareArchitected Day 1
Audit log retention12 months12 months≥ 24 months
PII purge cadence30 days30 days30 days
Encryption · AES-256 + KMS
Dedicated compliance review channel
— Support + onboarding
Support response time48h12h2h business
Founder reachableReal founder, not a CRM
Dedicated onboardingWeeks of guided setup4 weeks
Free trialNo card required7 days14 days30 day pilot
02 · Single agent

Start with the agent that hurts most.

If you do not need all seven on day one, pick the one that matches your worst decision today. Upgrade to the bundle when the second-worst is also worth fixing.

The Solo and Team plans both come with a single-agent option at a steep discount versus the full bundle. The choice is intended for two cases:

Case one — you have one decision that wakes you up at 3am. Buy the agent for that decision. Use it. Decide whether the others are worth the bundle.

Case two — you are evaluating HOLONA for your category. Start narrow, watch one agent for 30 days, then decide.

Either way, the trace structure is identical. The wheel is the wheel.

Solo · single agentChoice of ADS-PACER · INV-REPLENISHER · LIST-POLICY · PRX-PRICER
$25/ mo
Solo · full bundleAll 7 agents · L0–L2 · 1 seat
$100/ mo
Team · single agentChoice of all 7 · L0–L4
$40/ mo
Team · full bundleAll 7 + cross-attribution · 5 seats
$400/ mo
Extra Team seatPer seat · admin / operator / viewer
$80/ mo · seat
03 · Design partner program

For 6–10 brands willing to shape what HOLONA becomes.

Tier 3 design partners are not "early customers." They are the operators whose policies, edge cases, and refusals define what the product is. In return, the cost reflects the partnership.

50% off for 12 months · plus direct founder access

Q3 2026 closed beta opens 6–10 slots for Tier 3 brands. We are selecting for fit (vertical category, ops sophistication, brand director engagement) — not for logo recognition.

50% subscription discount for the first 12 months · applied to base $5K–$30K
Half-custom Rules Engine included · normally $20K–$100K one-time
Weekly founder calls · we adjust the product against your judgment, not a roadmap doc
Co-developed case study (with your consent and your edits) published after 6 months
Lifetime founding-partner pricing · 25% off the year-2 rate, indefinitely
Slots · 0 / 10 filled · Q3 2026
Apply for design partner →
04 · Flexibility

Cancel anytime. No contracts.

Six things you can do at any point during your subscription. None of them require an email to support.

Upgrade · prorated

Move from Solo to Team mid-cycle · prorate the difference · keep your trace history · effective immediately.

Downgrade · next cycle

Move down a tier · effective at the next billing date · trace history preserved · no penalty.

Pause · monthly only

Pause for up to 90 days · keep your trace history and rules · resume from where you stopped · annual plans do not pause.

Cancel anytime

Cancel from Settings → Billing · effective at end of cycle · no contract · no email required.

Annual ↔ monthly

Switch billing period at your next renewal · annual is 16.7% cheaper (2 months free) · monthly is no-commitment.

Data export

Export your trace history and rules at cancellation · JSON + CSV · no lock-in · ours is the system you can leave.

05 · Pricing FAQ

Direct answers about price, trial, and growth.

If your question is not here, write to contact@holona.io — the founder reads every one.

Is there a free tier?
No. HOLONA does not offer a free tier. We have seen too many AI tools acquire users on free, then degrade the product to push paid conversion. We would rather earn the first $25 and behave like a product built for paying customers — because we are. The 7- and 14-day free trials let you try with no card required; that is the right shape for evaluating.
What does the half-custom $20K–$100K actually buy for Tier 3?
A four-week engagement where we encode your brand-specific operational judgment into the Rules Engine — thresholds, escalation paths, custom Decision Card fields, multi-workspace structure, agent-specific overrides. The result is your team operating with the same precision the brand director would, without the email chain. It is one-time, not recurring. The monthly subscription stays $5K–$30K after.
Can I switch tiers mid-cycle?
Yes. Upgrades take effect immediately with prorated billing for the remainder of the cycle. Downgrades take effect at your next billing date — we do not refund mid-cycle on downgrade, but you keep full access until the next cycle starts.
What is the annual discount, exactly?
Annual billing is 16.7% off — equivalent to two free months. Solo $100/mo becomes $80/mo (or $960/year). Team $400/mo becomes $333/mo (or $4,000/year). Single-agent rates also discount in the same ratio. Annual plans cannot be paused but can be canceled at the renewal date.
What happens to my data if I cancel?
Your trace history and rules are exportable as JSON + CSV at any time. After cancellation, your active data is retained for 30 days (in case you reactivate) and then permanently deleted per the Data Protection Policy. Audit logs are retained for 12 months on our side for compliance — those are encrypted and cannot be queried by us without explicit cause.
What if my GMV grows past my tier?
Tier thresholds are guidance, not enforcement. A $200K-GMV solo founder running everything alone fits Solo regardless of revenue. A 12-person team at $700K GMV fits Team. We do not audit your GMV or auto-bump you. If the product starts to feel limiting — usually the seat count or L3 + L4 automation — that is the signal to upgrade.
Do you offer a volume / agency discount?
No. HOLONA is built for the operator who owns the decision, not the agency that runs accounts on behalf of clients. We do not serve agencies or service providers. If you are a brand director hiring an agency to use HOLONA on your behalf — that is fine; the seat sits with the brand.
Are the prices final, or will they change?
Beta prices (2026) are locked through your first year. We will not raise the price on your existing subscription without 90 days written notice — and never within the first 12 months. If post-beta general-availability prices change, your beta-locked rate persists for the life of the active subscription.
What does the 7- or 14-day free trial include?
Full tier access · no feature gating · no card required · no auto-charge at end of trial. The trial is intentionally short — long enough to evaluate the Decision Card pattern against your real account, short enough that you commit when it works. When the trial ends, your seat goes read-only until you add billing. No surprise charges.
How does the design partner discount actually work?
Selected Tier 3 brands get 50% off the monthly subscription for the first 12 months, with the half-custom Rules Engine (normally $20K–$100K) included. We are selecting for fit — vertical category, ops sophistication, brand director engagement — not logo recognition. After year one, partners get 25% off our then-current rate for the life of the active subscription. We are accepting 6–10 brands through Q3 2026.
Why doesn't HOLONA charge based on API usage?
Usage-based pricing creates an incentive to design products that maximize calls — the opposite of what an operator wants. HOLONA's job is to reduce noise, not generate it. We charge for outcomes (the decision system) not throughput (the calls behind it). Amazon SP-API has its own usage costs from Amazon's side; those are bundled into our tier price, not passed through.
Is there a money-back guarantee?
Full refund within 30 days of first payment if the product is not working for you. After 30 days, we do not refund on downgrade or cancellation — but we do not charge cancellation fees either. The trial is meant to make this rare.
Closed beta · Q3 2026

Pick your tier when the beta opens. No commitment now.

Apply with a short seller profile. We review fit first, and you can decide on the tier when access is ready.